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การตลาดโซเชียลมีเดีย Social Media Marketing - (ภาษาอังกฤษ)
Introduction
What is social media marketing?
Creating Social Media Strategy
Set strategic goals
Define your audience
Choosing the right channel
Invest in a smart mix of channels
The most widely used social networks
Messaging and chat-based networks
Niche social networks to consider
Publishing on social media
Crafting engaging messaging
Balancing an editorial calendar
Understanding paid advertising
Posting best practices (Facebook)
Add a Facebook share button to your website
Interacting with customers
Building and maintaining a community
Providing social-first customer service
Selling on social media
Encouraging direct and assisted sales
Partnering with influencers
Measuring social media activities
Attributing social actions to results
Innovating with social medias
Shifting to passive and private
Experimenting beyond best practices
Conclusion
Staying updated on social media marketing
Invest in a smart mix of channels
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